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Event Details


Successul companies are built on successful Marketing strategy. Unfortunately, most early stage companies think that only large, established businesses worry about Marketing; nothing can be further from the truth. If executed appropriately, early stage companies can turbocharge their Sales through a well thought out Marketing strategy

This Workshop will help you answer critical questions:

  1. How is Marketing different from Sales?
  2. How to determine the appropriate Marketing goals and measure progress?
  3. How to set up Integrated Annual Marketing Plan?

The Workshop is desgined for you to get hands on experience in building your marketing strategy. You can expect to walk away from the workshop with the first draft of your company’s marketing plan.

Click here (PDF) for a detailed agenda.

The Workshop will be facilitated by Sanjeev Gadre.

About Sanjeev Gadre

Sanjeev has over 17 years of experience marketing software products around the world. Sanjeev's last full time assignment was with Adobe where he was the Director of Marketing for a ~$200M business unit. Prior to Adobe, Sanjeev worked for Subex, Hughes Software Systems (now Aricent), Verifone India and Wipro in various marketing, business development and program management roles. Sanjeev now works with young companies to establish, nurture and manage their marketing strategy, programs and teams.

Click here for Sanjeev Gadre's detailed professional profile


July 14, 2011 — 2:00 pm to
July 15, 2011 — 12:30 am

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Hotel Royal Orchid Central
47/1, Dickenson Road
Manipal Centre
Bangalore, Karnataka